How do most cold-pressed juicing business start? What would you do if you had a large investment? You have 500k in your savings account, and it’s your goal to create a successful juicing business as fast as possible.
You would shop around for a juicing franchise (Initial Franchise Fee, $25,000) so somebody else would have ironed out all of the mistakes and you would get the guidance you need. You would find the perfect location in a busy area ($6,000). Get your building permits and blueprints ready ($3,000) to improve your location.
Invest in a Goodnature X-1 juicer and other high-end commercial equipment ($55,000) to create 1,000 bottles of juice each day. You furnish the place ($30,000). Now you can open the doors and market your juicing business online and offline to spread the word.
With around $150,000, you can create more than 1,000 bottles a day and have a front-store location on a busy street in your city with all the bells and whistles. Your juicing business is born!
But, in reality, this is not how most of the juicing businesses get started. The truth is, the majority of juicing businesses start out small. We have been witnessing this for years now. The most successful juicing businesses all have one thing in common. They started with a small amount of money, but with a BIG passion for juice.
So, if you are choosing between opening a fresh yogurt place and a juice business, you’re probably not the right person. This business is built around a passion for helping people live healthier lives.
The juices are made with local or organic ingredients and poured into nicely designed bottles to turn them into simple, fast and healthy solutions for everyone that cares about their health.
This business sells the freshest possible juice, full of amazing nutrients that of course taste amazing! Say goodbye to the heavily processed juices you can typically find in the supermarket! The juices we are talking about are all natural, with the freshest possible juices that are full of nutrition and that taste amazing! Welcome, Cold Pressed Juice!
Great things start small
“While it may seem small, the ripple effect of small things is extraordinary.” – Matt Bevin
The challenge for a lot of us is that when we live our lives, we interact with so many “big” things, and we forget or don’t even know how they originally started. It’s difficult to understand how a product or brand has evolved, but it’s so important; we all have big dreams, and we want to get there really fast!
What we are noticing more and more is that great things almost always start small. Most of us know about successful garage stories. Huge companies that literally started from their garages; Apple, Hewlett-Packard, Amazon, Google and even Walt Disney.
In the world of juicing, people start from their home kitchen. They buy the produce at Whole Foods and poor the juices into empty coconut water bottles, then sell them to their friends and family members or fellow yoga students. Or, at least, that’s Annie and Eric’s story. They’re the owners of Suja Juice…the company that is now doing over 42 million in sales a year.
Of course, the scale of this success is the exception, not the rule. But how many successful juicing businesses have started small and found success? Dozens!
Creating Your Own Small Success
There’s one thing most of these juicing businesses that started small have in common. They started with the bare minimum and found a way to grow bigger after time. On their juicing journey they learned, adjusted and perfected their plans over time.
But what is the minimum you need to get started? Coming up with an appropriate answer can be a bit of a challenge, because there isn’t a one-fit solution. But there are some general guidelines that we can use to help refine that answer.
Starting a juicing business doesn’t require a lot of different investments. It’s a pretty simple business. You need a place to make your juices, you need a juicer to press the fruits and vegetables into juice, and you need to find a way to sell it.
Starting out your juicing business with delivering juices is a great and affordable way to get to know the market in your area. You can get your juices out to people (also called the early adapters) that are more likely to give feedback, and are able to grasp the vision of your business. By starting small, you avoid spending a lot of money on things your customers don’t want.
You are able to test your juices and recipes, learn from your customers, and improve your juices! You will also learn a lot about your business and how to communicate to your customers.
Once you build a customer base and have created around $10,000 in profit, its easy to justify bigger investments.
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And do leave a comment below and let us know what kind of juicing business you would like to start?
